Design that benefits the heart
Our new dietary supplement contains 500 mg of fish oil of high quality and purity. It is a particularly rich source of EPA and DHA, which act synergistically and contribute to normal functioning and good heart health. We need the right name and the right packaging based on the existing branding guidelines.
Wanting to emphasize that this supplement is ideal for the heart, we took advantage of the soft capsule itself on an artistic level.
We photographed two capsules, placing them next to each other, so that they have the popular shape with which the heart is symbolized in our daily lives.
The natural color of the capsules exudes health and optimism while the photo of the fish school in the background, reinforces the fact that the capsules contain superior quality fish oil caught in clear seas.
For the name we chose “OMEGADVANCE” as the capsules contain an advanced formula which in addition to being a natural source of OMEGA-3, is also enriched with VITAMINS A, D & E.