Connecting a memory food supplement with the benefits it offers in a direct and clear way.
SUPERFOODS:
MEMOACTPLUS enhances memory function, concentration, and mental focus. We need a new packaging design that communicates its new composition and benefits, based on existing branding guidelines together with a new main visual.
ISLAND12:
With the new key visual of MEMOACTPLUS, we wanted to emphasize the fact that this is a product that effectively affects the synapses and neurons of the brain that regulate memory function, concentration, and mental focus.
The key visual is based on the same simple and informative design principle of the corresponding key visuals of other Superfoods supplements.
Some new product features and new elements in the product composition are communicated with a combination of icons and short texts.