SCEAU NATURAL COSMETICS
Unique beauty seals
SCEAU NATURAL COSMETICS:
We create natural cosmetics and care products that make a difference. Their benefits are guaranteed, and they bear the seal of a company that places great emphasis on the research and the development of quality products with tangible results. Hence the name Sceau which means “seal (stamp)” in French.
Taking advantage of the name of this new line of cosmetics, we created a key-visual for each of the products that make it up, in the form of beauty seals. This results in a direct and inextricable link between the Brand Name and how it translates to visual communication on the packaging.
Each of the seals contains visual information in the form of minimal and abstract line drawings. This information emphasizes on the scientific part of research and development in the form of natural molecules, on some of the products’ key ingredients, as well as their uses, benefits and the parts of the body for which they are intended.
As for the color palette, we chose vibrant colors that sit on a black background. This color contrast ideally highlights both the visual elements and product information, while emphasizing the quality character and values of the brand.
The modern typography is a natural continuation of the main visuals, helping one to easily read the product copy.
- SCEAU COSMETICS